Client: Eton College
Objective:
To look after the family’s hospitality at the ‘4th of June’ at Eton College.
Results:
We arranged for The Rosebery to be at Eton on the ‘4th of June’ in 2018 – the college’s annual summer event for boys and their families. The Rosebery served drinks and food to the family and their guests and, because of its uniqueness and appeal, actually became something if a focal point for the day with around 80 people on board and within the enclosure.
Client: George Pragnell
Objective:
This distinguished, family-owned British jewellers based in Stratford-upon-Avon and Mount St, Mayfair, was looking for an original, and sophisticated, way to entertain customers and prospects.
Results:
Since 2016 George Pragnall have taken The Rosebery on the Tuesday, the first day of the Royal Ascot meeting in June. The day is detailed elsewhere on this page, under The Ritz. In addition, George Pragnall has subtle branding above the bar on the lower deck and on the menus. Within the confines of The Rosebery enclosure, and with the requisite security, George Pragnall can also show some of their collection and also have guests wearing some of the jewellers’ work and watch collection. This is then photographed.
Client: Huntsman
Objectives:
This highly-regarded Savile Row tailors wanted to find a way to entertain a small group of some of its most valued clients. They also wanted to create a party for 200 people that would achieve press and help this traditional firm appeal to a younger audience.
Results:
Using our contacts at Royal Ascot we secured an exceptional location for The Rosebery next to the rails on the sought after Number 1 Car Park. In 2016 Huntsman took one of the five days we now offer annually at this most prestigious occasion in the sporting and social calendar. The Rosebery at Royal Ascot is an exclusive use private event for 16 guests and includes all badges, champagne reception, tips from leading bookmaker Fitzdares, three-course lunch on the upper deck of The Rosebery, open bar all day and afternoon tea. Since 2016 Huntsman have taken the Saturday, the final day of the Royal Ascot meeting in June. This was the perfect way to achieve the first stated objective. Royal Ascot is also the ideal environment for a tailor such as Huntsman to showcase its work as all gentlemen guests to the Royal Enclosure at Royal Ascot must wear black or grey morning dress. To satisfy the need for a broader, younger audience – we worked with Huntsman, and the private members’ club Albert’s – to create a party after the last race. With a DJ on the upper deck, cocktails, canapés and an influential guest list the Huntsman/Rosebery party on the final day of Royal Ascot has become a coveted invitation and featured in several publications including The Tatler. ITV, the television station who cover Royal Ascot, also use The Rosebery for filming.
Client: Markel
Objectives:
This world-renowned insurance company based in Bermuda likes to host an event for key brokers, and stakeholders, in the UK every summer.
Results:
Since 2014 Markel’s most senior executives have taken The Rosebery every July for a dinner created by our team. Through our contacts we are able to set-up in the grounds of a private stately home in the Cotswolds. After drinks on the lawn, dinner cooked by our chef is served to the 16 guests on the upper deck. We also arrange different activities each year that have ranged from opera singers to duck-herding.
